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Financial Advisors Pivot From Bitcoin to Stablecoins and Tokenization, Bitwise CIO Says

6/12/2026

Matt Hougan, chief investment officer at crypto asset manager Bitwise, says financial advisors are now more engaged by stablecoins and the tokenization of real-world assets than by bitcoin ($BTC).

The observation — from a firm with a direct commercial interest in broadening advisor adoption of digital assets — marks a notable shift in what professional allocators are reportedly asking about.

A Different Set of Questions Hougan's remarks suggest the advisor conversation has moved past simple bitcoin exposure and toward two distinct product categories.

Stablecoins are digital tokens pegged to fiat currencies — usually the US dollar — that function closer to cash-management instruments than to speculative bets.

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