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NEW YORK — A crunch in RAM and storage components has pushed laptop prices higher across the market, with many models rising in cost after months on shelves and new generations launching at premiums above their predecessors.
Amazon's Prime Day is offering limited relief, drawing counter-promotions from Best Buy and Walmart that extend discounts beyond Amazon's Prime membership base.
A Structural Pricing Shift, Not a Seasonal Blip The cost pressure is broad-based.
Apple's MacBook Air M5 launched at a higher base price than its predecessor; it is currently discounted to $949.99 for the 13-inch model at both Amazon and Best Buy, off a list price of $1,099.
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