NewsHK

WWE's AAA Acquisition Finds Its Footing as JBL Declares Lucha Libre the World's Hottest Wrestling Product

7/7/2026

WWE Hall of Famer John Bradshaw Layfield has called Lucha Libre AAA Worldwide the "hottest program in the world right now," lending veteran authority to what WWE's acquisition of the Mexican promotion — completed before WrestleMania 41 in 2025 — has quietly built over the past fifteen months.

Layfield, speaking to Fox News Digital, credited creative leads Jeremy Borash and the Undertaker with unlocking a property he described as a long-dormant "sleeping giant" the industry had consistently undervalued.

A Calculated Bet on Latin Passion WWE folded AAA into its portfolio ahead of WrestleMania 41, and the integration has since produced a run of programming milestones.

The Worlds Collide event in June 2025 served as a formal reintroduction of Lucha Libre to American audiences, while the upcoming TripleMania is set to become a two-night event for the first time in the promotion's history.

Keep reading

Read the full story

Open on NewsHK