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Against a backdrop of shifting demographic patterns in American marriage, new survey data is reframing common assumptions about intimacy and relationship health.
The General Social Survey, conducted by NORC at the University of Chicago, drew responses from 1,893 married participants in 2024.
Researchers say the findings reflect broad natural variation across long-term relationships, pointing to no single frequency as a standard against which couples should measure themselves.
What the survey found The average American adult has sex 53 times a year, roughly once a week, according to research by the telehealth platform Hims.
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