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Data broker Kochava and its subsidiary, Collective Data Solutions, can no longer sell or share sensitive location data without users' affirmative express consent, following a Federal Trade Commission settlement announced on May 4, 2026.
The agency alleged that Kochava traded location records from hundreds of millions of mobile devices, data that could track individuals to health facilities, places of worship, and other sensitive spots.
Kochava did not admit to wrongdoing as part of the agreement. This legal move follows a wider regulatory push against the location data industry.
In December 2024, the FTC acted against two other firms, Gravy Analytics and Mobilewalla, over similar claims regarding the sale of sensitive location data.
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